About Demand Gen Insider
Demand Gen Insider is a demand generation publication for demand generation practitioners and marketing leaders. It brings together compensation research, marketing tool comparisons, and career guides.
What Demand Gen Insider does
Our focus is compensation research, marketing tool comparisons, and career guides.
Who Demand Gen Insider is for
We serve demand generation practitioners and marketing leaders.
Our approach
Demand generation connects campaign execution to pipeline goals. Coverage considers both the work and the systems used to measure it.
How to use the research
Check the date, source, and scope attached to the information you use. Historical datasets, current listings, estimates, and editorial judgments answer different questions. A directory entry or product mention does not establish a personal endorsement or hands-on test.
For a correction, include the page URL, the specific information in question, and a supporting source. Contact Rome on LinkedIn.
The publisher behind Demand Gen Insider
Rome Thorndike
Rome Thorndike is the CEO & Founder of Provyx, which provides GTM intelligence and data validation for healthcare companies, including EngagedMD and BTL Industries. At Firmograph, he led marketing strategy and pipeline generation alongside sales and customer delivery. Before that, he worked in enterprise sales at Microsoft and Salesforce and led sales at Datajoy. His experience connects the work of generating demand with the work of converting it into customers. He holds an MBA from UC Berkeley Haas.
Connect on LinkedInKey facts
- Website
- demandgeninsider.com
- Focus
- Demand generation publication
- Audience
- Demand generation practitioners and marketing leaders
- Publisher
- Rome Thorndike
- Professional role
- CEO & Founder of Provyx
- Profile
- Rome Thorndike on LinkedIn
- Contact and corrections
- Contact Rome on LinkedIn
Frequently asked questions
Who is Demand Gen Insider for?
Demand Gen Insider serves demand generation practitioners and marketing leaders. Its focus is compensation research, marketing tool comparisons, and career guides.
Who is behind the site?
Rome Thorndike is the CEO & Founder of Provyx, which provides GTM intelligence and data validation for healthcare companies, including EngagedMD and BTL Industries. He previously led marketing strategy and pipeline generation at Firmograph after enterprise sales roles at Microsoft and Salesforce.
How can I ask a question or suggest a correction?
Include the relevant page URL and enough detail to identify your request. For factual corrections, include a current source so the information can be checked.